Deals, offers and even freebies can be a great tool for businesses to generate customers, or even create customer loyalty, though they can also help to promote the brand as a whole. Over the years, many businesses have come up with some inspired giveaways and offers, some of which still remain today, due to the […]
Month: September 2019
It has been accepted for a number of years that organic marketing is the way to go for businesses, especially from a long term perspective and returns on investment. When marketers realised the true meaning of the word ‘search engine’ from a commercial standpoint and the amount of possibilities that there was to capitalise on […]
Getting customers is a challenge that most startup businesses go through and often experience teething problems. There are a number of techniques that different startups utilise with cost effectiveness usually being a high priority. Not all types of marketing will be right for businesses in certain industries; there are often a number of variables to […]
Undoubtedly one of the biggest companies in the world, especially from a revenue perspective, Facebook has also created the illusion that businesses can leverage their platform to generate significant sales. While there are companies benefiting to the tune of six figures thanks to Facebook’s advertising platform, the reality is that businesses spend considerably more on […]
This can be one of the most challenging tasks for a business, especially a new startup company. The key thing to remember is that it takes time and it is always better having quality over quantity. Social media can effectively make or break a business and if not already, it should be seen as a […]