If you want to sell your product online, it’s important to establish a strong digital presence. Whether you’re in your first year of running an organisation, or you’ve got a decade of experience, below, we’ll discuss how to fully develop your business online so you can feel the fantastic effects going digital for business can have.
Running an online business is obviously a good thing budget-wise. Having no rent on a property, less staff and the freedom of flexible working hours are just a handful of benefits. But, this does not mean there’s less work involved. Creating new audiences and building a following takes time – and in some cases, years – so placing firm foundations on some of the top digital platforms is a must for any business owner to progress.
Whether you’re a budding entrepreneur or a full-fledged business owner, we’ve listed ways you can set up or improve an online business which looks the part and runs smoothly…
First things first, Snizl.
If you’re an existing business owner or an entrepreneur with a brand name and location, the first thing you should do is sign up to Snizl. It’s completely free to add your business and gives you access to an audience of over a quarter of a million shoppers – a great headstart in the world of selling online.
No website? No problem
Even though having a website isn’t a necessity to run a business online (as you can promote, market and sell on platforms such as Snizl without a website) you may feel it’s necessary to have a website containing contact information, testimonials and social media links.
If this is something you think would be beneficial for your business, consider setting up a 1-page brochure website.
Social media channels for your online business
The number of entrepreneurs using singularly social media to run their business grows each and every day. Instagram and Facebook are hotspots for smaller independent businesses due to reach potential and popularity.
It’s essential you create social media pages for your business so that you can post content for your current customers, future customers and followers. Having this constant engagement with your audience is a positive thing for your brand, building trust and rapport.
Not sure how to set up a social media account for your business? Request a FREE Social Media Review from our Snizl Experts. The Snizl Marketing Team will review your Social Media, giving you professional advice, suggestions and offer any relevant services you could benefit from. Oh – and it’s completely free with the Premium Plan!
Quality, not quantity
Have you ever visited a business page and the attention to detail just, put you off? Images were low quality, spelling and grammar weren’t quite right and links failed to work? Well, as it is easy to make these common mistakes, chances of making a sale with poor aesthetics and navigation are low, because, at the end of the day with digital marketing, customers judge you completely on how your business page/website/landing page looks and operates at first glance.
For just a one-off payment of £60.00, you can get a Professional Logo Design Package by Experienced Graphic Designers. This will provide you with slick, high-quality images you can use anywhere. That way, that first impression which matters so much will be stuck in their brain – and for all the good reasons.
So you’re set-up, what next?
You’re all set up and raring to go on the top platforms, now what? Well, why not take it a step further and get your marketing right too whilst you’re here.
With Snizl Experts, we’ll help you with advertising and marketing in a way like no other, guiding you through every step of the way to successfully sell online…
Marketing for your online business
Facebook Ad Setup & Management
You have the option to get Facebook Ad Setup & Management for a setup fee of just £150.00 + 10% of ad spend. This means you can reach millions of people across Facebook and Instagram, directing them back to either your website or Snizl business page, creating a brand new audience you can sell to.
(Top Tip: why not create ads for Snizl Competitions? Promoting a Competition which audiences can enter for free increases the traffic and automatically grows your following!)
Advertise your services to a huge audience of over 260k recipients in the Snizl newsletter. Ad slots are available for both B2C and B2B and we’ll even provide an image design service.
Grow your business for free via Snizl Competitions
Starting a business with a low budget? Snizl allows you to grow a following of thousands by just posting and sharing Competitions.
When you post a Competition on the feed, it goes live to over a quarter of a million Snizl users. Then, when they enter, they automatically become a follower of your Snizl business.
Encourage Snizl followers to share your Competition across their social media channels by reminding them of the extra entries incentive in the Post description. By doing this, you’ll see the steady growth of a following who are interested in the products you’re offering.
Later on, when you’ve gained a following, consider upgrading to Premium for just £10.00 per month. You’ll be able to send direct push notifications and alerts to Snizl users devices, updating them on Promotions and Deals you may have – immediate engagement with thousands of people in a click of a button.
Digital platforms are the new billboards, newspapers, yellow pages and magazines. So, if you’re wanting to start your own or improve the look of your existing online business, it’s vital you utilise digital platforms like Snizl and social media, taking advantage of all the awesome features which effectively allow you to advertise for free or at the lowest cost possible.
“Selling is not a pushy, winner-takes-all, macho act. It is an empathy-led, process-driven, and knowledge-intensive discipline. Because, in the end, people buy from people.” -Subroto Bagchi, Co-founder of Mindtree