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Business

Advertising Is Still Effective During a Crisis, If Not More…

Apple. The iconic 1.3 trillion dollar super-brand recognised in every walk of life. Their advertising style? Futuristic, inspiring. But, they barely need one. Apple phones, tablets and laptops will sell if there were no advertising at all. But, this April when COVID-19 was a real threat to the population on just about every continent, all […]