Snizl - Get Business Right
They’re terms that we hear banded around a lot but what do “B2B” and “B2C” actually mean, and how do they affect your marketing strategy? Well, B2B stands for “business to business”, which means that your target audience is other businesses. So you might be a professional services company, looking to provide financial support to […]
Starting a business can be expensive work but while you’re trying to start a new business, it’s important to be as frugal as you can and to try to keep the deficit between in-goings and out-goings high. Here are a few ways you can do that. Run your business from home There’s no need to […]
Seasons come and go, and so do trends, ideas and key principles of marketing. It’s an ever-changing landscape and one that you need to evolve with in order to keep up. Here are a few of the biggest trends from this year. The Sales Pipeline Is a Wheel, Not a Funnel Previously, we have always […]
There are, as you may know, many different kinds of marketing but the easiest way to define the styles is in to two distinct categories; B2C (business to consumer) and B2B (business to business). And depending on whether you’re selling to a business or a consumer, you have to approach the two very differently. If […]
Sales pitches are all well and good but the truly successful relationships between customers and businesses come from a place of loyalty and trust. And as the name suggests, social media is a great tool for developing these more personal relationships, thanks to the networking, interacting and communicating aspects. But how exactly can you make […]