Snizl - Get Business Right
Earlier this year, back in May, the UK was swept with new GDPR (General Data Protection Regulation) laws. These new laws were all about how you were allowed to obtain, store and use personal identifiable information, protecting consumers and giving them more control over who had access to their personal data. And while it may […]
Whether you’re just starting out or have a whole team of sales and marketing professionals, ready to tackle the heavy subjects, it’s important to consider the big ideas and concepts in marketing, as well as the day-to-day social media scheduling and paid advertising. From a strategic standpoint, here are a few things you should be […]
They’re terms that we hear banded around a lot but what do “B2B” and “B2C” actually mean, and how do they affect your marketing strategy? Well, B2B stands for “business to business”, which means that your target audience is other businesses. So you might be a professional services company, looking to provide financial support to […]
Starting a business can be expensive work but while you’re trying to start a new business, it’s important to be as frugal as you can and to try to keep the deficit between in-goings and out-goings high. Here are a few ways you can do that. Run your business from home There’s no need to […]
Seasons come and go, and so do trends, ideas and key principles of marketing. It’s an ever-changing landscape and one that you need to evolve with in order to keep up. Here are a few of the biggest trends from this year. The Sales Pipeline Is a Wheel, Not a Funnel Previously, we have always […]
There are, as you may know, many different kinds of marketing but the easiest way to define the styles is in to two distinct categories; B2C (business to consumer) and B2B (business to business). And depending on whether you’re selling to a business or a consumer, you have to approach the two very differently. If […]
The marketing industry in the UK is huge and at a net worth of £21.4 billion, it’s no surprise that it’s the largest in Europe and the fourth largest in the world. And of course, for an industry to be worth that much, it means a LOT of people are pumping in a LOT of […]
They say a journey of a thousand miles begins with a single step. But in the world of starting your own business, just putting one foot in front of the other can seem like a mammoth task. The clue may be in the name but how exactly do you start a startup? The Idea First […]
Between social media, paid online adverts and SEO strategies, it can be easy to forget about the power of the people. But you shouldn’t underestimate what getting yourself (and your brand) in front of people can do. And a great way of doing that is with events. Which type do you go for? Well, that’s […]
Being a great marketer or sales person is primarily about understanding how and why people think and act the way they do. It’s a role that combines both a creative intuition with the logical half of the brain, responsible for understanding psychology and human behaviour. In order to sell successfully to consumers, a business must […]