Snizl - Get Business Right
They’re terms that we hear banded around a lot but what do “B2B” and “B2C” actually mean, and how do they affect your marketing strategy? Well, B2B stands for “business to business”, which means that your target audience is other businesses. So you might be a professional services company, looking to provide financial support to […]
Starting a business can be expensive work but while you’re trying to start a new business, it’s important to be as frugal as you can and to try to keep the deficit between in-goings and out-goings high. Here are a few ways you can do that. Run your business from home There’s no need to […]
Seasons come and go, and so do trends, ideas and key principles of marketing. It’s an ever-changing landscape and one that you need to evolve with in order to keep up. Here are a few of the biggest trends from this year. The Sales Pipeline Is a Wheel, Not a Funnel Previously, we have always […]
There are, as you may know, many different kinds of marketing but the easiest way to define the styles is in to two distinct categories; B2C (business to consumer) and B2B (business to business). And depending on whether you’re selling to a business or a consumer, you have to approach the two very differently. If […]
The marketing industry in the UK is huge and at a net worth of £21.4 billion, it’s no surprise that it’s the largest in Europe and the fourth largest in the world. And of course, for an industry to be worth that much, it means a LOT of people are pumping in a LOT of […]
They say a journey of a thousand miles begins with a single step. But in the world of starting your own business, just putting one foot in front of the other can seem like a mammoth task. The clue may be in the name but how exactly do you start a startup? The Idea First […]
Being a great marketer or sales person is primarily about understanding how and why people think and act the way they do. It’s a role that combines both a creative intuition with the logical half of the brain, responsible for understanding psychology and human behaviour. In order to sell successfully to consumers, a business must […]
It might be a term that you’ve heard floating around but do you actually know what it means? And more importantly, do you know how to utilise it? Well, in a nutshell, native advertising is the use of online paid ads that match the look, feel and function of the platform on which they appear. […]
If you’re entering the world of business but don’t know the first thing about the world of marketing then never fear because we’ve got you covered. The all encompassing term of marketing simply refers to how you sell and promote yourself and how, as an effect, you are seen in the eyes of your customers. […]
Email marketing has for a long time been one of the most popular tools in the business. Unlike forms such as social media, you can definitively measure how many people your message is going to, being seen by, and working on. But the average person now receives 111 consumer emails per day – that’s not […]