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Consumer buying trends for Christmas 2020 are predicted differently this year – in favour of independent businesses who offer their products/services online. Studies show that 27% of the population are looking to increase their spend on their immediate family and a third of all Christmas spending is forecast to take place online this year, as […]
COVID-19 may have changed how we celebrate annual holidays in the family, but as a business owner, consumers still plan on opening up their wallets to show Dad some love this Father’s Day. Spend some time using these ideas to plan out an effective marketing campaign and boost your sales in the run-up to Father’s […]
With many routes to go down when approaching marketing during Easter, it’s difficult to decide what kind of content to post. You may sell Easter eggs and due to current circumstances aren’t sure how to get them off the shelves. Or, you might not sell chocolate at all yet want to remind customers that your […]
With so much choice when it comes to products and services businesses offer, it’s important to take on new challenges and strive to stand out. Going green is an excellent way to do this. Proving to potential eco-conscious customers you’re serious about the world we live in is a huge selling point in today’s society. […]
Looking to gain a wider audience and more customers? Mother’s Day this year is set to be one of the highest-grossing annual holidays and therefore large and small businesses have the potential to see an exciting spike in sales. Get your marketing done right and you’ll be amongst many businesses in the country who’ll benefit […]